Pictured: the recently-opened Shama Yen-Akat.
Thailand-based Onyx Hospitality Group has strengthened its growth plan, with a strategic concentrate on Malaysia in addition to its residence nation.
The Asian hospitality group is on observe to function 54 properties by 2025. Onyx’s present portfolio numbers 44 properties, with a further 10 properties in growth.
As the corporate strives in the direction of a purpose of turning into Asia’s main hospitality supplier, quite a lot of signings and openings throughout its portfolio are deliberate for subsequent 12 months and past.
Malaysia is about to be the primary nation to function all three Onyx manufacturers (Ozo, Shama and Amari) outdoors of Thailand. The nation’s pipeline contains the 198-key Ozo Medini Iskandar (This fall 2022), the 232-room Shama Medini Iskandar (Q1 2023) and Shama Suasana Johor Bahru (Q1 2023). It will carry the overall variety of properties in Malaysia to seven by the top of 2023.
Latest Malaysian additions embody Amari Spice Penang, a 453-site instantly linked to Spice Conference Centre, and Amari Kuala Lumpur, a brand new 252 room resort linked to Aspire Tower, KL Eco Metropolis Mall and The Backyard Mall.
Serviced condominium model, Shama can also be reinforcing its place in Bangkok’s short- and extended-stay market, doubling its presence within the Thai capital by the top of 2022.
Shama Yen-Akat opened earlier this 12 months, and in October, Shama Petchburi 47 (previously Amari Residence Bangkok) and Shama Ekamai Bangkok (previously Ekamai Gardens Bangkok) joined the present Shama portfolio. It will carry the overall variety of Shama’s within the metropolis to 6 by the top of this 12 months.
Upscale model Amari’s second property within the Maldives, Amari Raaya Maldives is about to open in Q1 2023. The 200-villa personal island resort will occupy a secluded island within the Raa Atoll, situated northwest of the Maldivian capital of Male. The resort will function seven eating ideas, a Maai Spa, and a youngsters membership. Amari Maldives will be a part of Amari Havodda Maldives, additional boosting the model’s presence within the Maldives.
In Sri Lanks, Amari Colombo is because of open in 2023. Upon completion, the 24-storey property will supply 180 rooms and suites together with a signature all-day eating restaurant, spa and Voyager Lounge. Different highlights embody a rooftop pool, bar and recreation centre and a Thai specialty restaurant, all providing views of the ocean and the town skyline. The resort can even supply devoted government flooring with entry to an government lounge.
The group can also be growing its footprint in Laos and Japan, with Amari Lodge Vientiane and Amari Niseko, respectively.
The previous will comprise 250 keys, with facilities together with a avenue market-style Amaya Meals Gallery, a specialty restaurant, artistic conferences amenities, Breeze Spa, an out of doors pool and absolutely outfitted health centre. Whereas the latter will add 126 rooms in quite a lot of studio, one-bedroom suite and two-bedroom suite configurations to a mixed-use growth.
Onyx can also be investing and growing its current portfolio of properties to make sure they proceed to interact friends. Following a US$100 million funding to redevelop Amari Pattaya and Ozo North Pattaya, Amari Watergate in Bangkok has additionally accomplished its personal current refurbishment, investing US$32 million.
The upgrades embody a brand new assortment of premier rooms and suites with modern interiors impressed by the Watergate neighbourhood’s life and tradition. Italian restaurant Prego can also be poised to make its Bangkok debut later this 12 months.
Yuthachai Charanachitta, proprietor and CEO, Onyx Hospitality Group, mentioned: “I’m grateful that we now have a transparent and cohesive development technique which goals to minimise the affect of exterior components on our enterprise.
“Along with increasing our regional footprint, we’re additionally poised to reposition our three core manufacturers, Amari, Ozo and Shama in response to the evolving shopper panorama, this contains the current refresh of a few of our current key properties. Competitors is fierce, significantly in Thailand, and we’d like to ensure we’re persistently engaged on our model enchantment for each traders and friends.”