For the primary time, a furnishings model finds a spot within the oldest Parisian sq. with an area devoted to design professionals, confirming the internationalization means of the well-known Italian model.
November 2022 – Paris. For the primary time an Italian out of doors furnishings model conquers probably the most iconic arcades in Paris. At21 of Place des Vosges, Talenti Out of doors Dwelling, prime model within the high-end out of doors sector, inauguratesTalenti Studio Paris: a classy lounge for professionals within the sector however not solely. Designed by the well-known Italian architect and designer Marco Acerbis, Talenti Studiooffers professionals and stakeholders the chance to first hand contact the supplies, confirm their high quality, consolation and talk about design all-round, acquiring complete recommendation.
The inauguration of Talenti Studio Paris, which coincides with the holding of EquipHotel(the place the corporate might be current with a stand with the newest information), confirms the dedication of the model within the transalpine territory which represents the primary European market and is a part of a exact internationalization technique that in just a few months has seen the opening of flagship shops additionally within the Netherlands and Spain.
The situation
Situated within the Marais district, Place des Vosges actually wants no introduction as it’s the oldest sq. within the capital. Baptized as the primary royal sq.,it was inaugurated in 1612 on the event of the equestrian present organized to rejoice the marriage of Louis XIII of France with Anna of Austria. On the bottom ground, there are arcades and in the course of the sq., there’s a backyard, a sq., which takes its identify from the equestrian monument devoted to Louis XIII that’s inside. At present the sq. represents a strategic level, a really central and complicated cultural and aesthetic crossroads which completely embodies the haut de gamme spirit of Talenti.
The architectural mission
“Talenti Studio Paris is above all a gathering place-explains Marco Acerbis. A spot to trade concepts, talk about, contact supplies and finishes and expertise the good consolation of the Talenticollections. A spot the place the product isn’t exhibited simply to be bought; right here the design concept prevails. We think about the long run by trying at this time, speaking to one another and discovering collectively probably the most appropriate answer for the shopper. Additionally it is a spot of consolation that enables the customer to comfortably sit on a number of the finest seats of the Talenti, thus inserting moments of leisure within the each day work depth. “The area, about 60m2, was created with a terrific dynamic spirit: the collections and equipment will alternate to signify the totally different kinds of out of doors dwelling proposed by Talenti.
The idea
Talenti Studio isn’t a showroom, however a lounge for professionals that may solely be visited by appointment. An area born from the need to create a gathering and confrontation place for all specialists working on this planet of design and structure. A spot to develop initiatives and form them by customized recommendation from the Talenti employees. Talenti Studio boasts an authentic materials library that enables the developer/ architect / designer to return into direct contact with supplies, one of many hallmarks of the model that has been providing modern, refined, and sustainable options for years. Geared toward all those that determine with values resembling magnificence, high quality, uniqueness and who search in a mission the message of aesthetic peace which is the very essence of out of doors furnishings. From contract to residential by catering and boating, Talenti anticipates developments and meets the wants of a consistently evolving market with out giving up experimentation.
Internationalization
Talenti Studio Paris is an funding that underlines the significance of the French market to the model: “Distribution is an important asset for Talenti-explainsEdoardoCameli, Industrial Director of the brand-and in recent times the model has strengthened its provide when it comes to product strains, completeness of provide and number of finishes. The opening of this area devoted to professionals is a part of a large-scale internationalization technique, marking our need to qualify the visibility and availability of our proposals on the territory, with the purpose of enhancing the dialogue with Parisianprofessionals, however not solely. After Brexit, Paris is changing London because the hub of the European mission and regardless of the fragile worldwide scenario, this market is admittedly giving us quite a lot of satisfaction. Talenti Studio Paris additionally due to the imaginative and prescient of Marco Acerbis who has collaborated with us because the starting of our entrepreneurial journey, was conceived to completely signify the distinctive traits of the model, providing its clients basic synergies and repair based mostly on consideration. to the small print, expertise and listening. The brand new area represents a problem that goes past the traditional single-brand retailer, specializing in the exclusivity of direct dialogue with professionals; an additional step ahead to be efficient in probably the most strategic markets for the corporate by discovering more and more modern and pragmatic communication channels “.
